Franchising: The Many Advantages Laid Bare

When the word franchise is mentioned, McDonalds is a common image that conjures up in people’s minds. Many recognise McDonalds as being a franchise, so much so that they automatically assume all other franchises to be global too. Yet, with extremely popular franchises such as Subway, KFC, Domino’s Pizza and Pizza Hit, it’s not hard to see why.

The franchises listed above work so that a franchisee buys the shop premises yet sells the goods of the franchise company they have selected. What many don’t realise however is that franchise businesses don’t have to be bricks and mortar – they can in fact be home-based, just as they can be internet based. There is a wide range of advantages for an online franchise, which explains why many entrepreneurs are choosing to start-up franchises online. Cost Advantages of an Online Franchise? By running an online franchise, you can save yourself the expense of costly overheads. In fact, you can save a substantial amount of money. Traditional franchise businesses can be expensive due to the level of overheads that need to be accounted for, including purchasing the commercial space, decorating it, covering day-to-day maintenance costs not to mention paying your staff’s wages. Each of these factors make online franchises far cheaper to run, especially as all you need to pay for is the domain and the website. This enables further funds to afford web development, advertising, marketing and so on.

Cost Advantages of an Online Franchise?

By running an online franchise, you can save yourself the expense of costly overheads. In fact, you can save a substantial amount of money. Traditional franchise businesses can be expensive due to the level of overheads that need to be accounted for, including purchasing the commercial space, decorating it, covering day-to-day maintenance costs not to mention paying your staff’s wages. Each of these factors make online franchises far cheaper to run, especially as all you need to pay for is the domain and the website. This enables further funds to afford web development, advertising, marketing and so on.

Your Online Franchise Can Be Open 24-7

The opening hours of your franchise are what make it even more of an attractive business proposition – as it can be open 24-7, enabling revenue to be generated 24 hours a day, 7 days a week! The facility of an ‘online shop’ is that there are no opening or closing times to abide by, instead your online store can be open all the time and accessible to anyone. Online franchises have very little restrictions – unlike traditional franchises – providing more customer convenience. An online franchise can be accessed by all, from any given location on a global scale, yet traditional franchises are restricted by the location as well as the hours it can operate.

Online Franchises Are Fast Moving

Another huge benefit of online franchising is that they can move at a fast pace – that’s if you want them to! You can implement changes across the franchise at speed. This means if you are looking to re-brand your company, there’s no need to change the protocol across hundreds of potential stores, instead you can make changes, with minimal effort. So, have you considered running an online franchise as opposed to a conventional franchise – if not, why not? As the business owner of an online franchise, you can gain a highly supported network of franchises at minimal cost. New online franchises are being attracted on a daily basis and with such a low initial investment it’s not surprising. It’s only a matter of time before online franchises become even more popular.